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David Dunne on "Design Thinking at Work: How Innovative Organizations are Embracing Design"

4:15-4:59pm check-in; 5:00pm sharp to 6:00pm book talk; 6:00-6:10pm book sale

SERIES HOST: Rotman DesignWorks

Event Details

Speaker Series

Design Thinking at Work Book Cover
Date: Thursday November 15, 2018 | 05:00 PM - 06:00 PM
Speaker(s): David Dunne, Professor and Director - MBA Programs, Gustavson School of Business, University of Victoria; Author
Topic: "Design Thinking at Work: How Innovative Organizations are Embracing Design" (Rotman-UTP Publishing, November 13, 2018)
Venue: Desautels Hall (Second Floor, South Building) | map
Rotman School of Management, U of Toronto,
105 St George Street
Location: Toronto
Cost: $32.95 per person plus HST (includes 1 hardcover copy of "Design Thinking" at Work and 1 seat for the talk)
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BOOK SYNOPSIS: The result of extensive international research with multinationals, governments and non-profits, Design Thinking at Work explores the challenges organizations face when developing creative strategies to innovate and solve problems. Noting how many organizations have embraced "design thinking" as a fresh approach to a fundamental problem, author David Dunne explores in this book how this approach can be applied in practice. Design thinkers constantly run headlong into challenges in bureaucratic and hostile cultures. Through compelling examples and stories from the field, Dunne explains the challenges they face, how the best organizations, including Procter & Gamble and the Australian Tax Office, are dealing with these challenges and what lessons can be distilled from their experiences. Essential reading for anyone interested in how design works in the real world, Design Thinking at Work challenges many of the wild claims that have been made for design thinking, while offering a way forward.

QUESTIONS: events@rotman.utoronto.ca, Daniel Ellul (416) 978-6119

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