Rotman School of Management, University of Toronto

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With the completion of the practicum project presentations, our first cohort of MMA students have finished the program and will now be embarking on careers in analytics with the knowledge gained through their 9-months at the Rotman School.

We are looking forward to welcoming our second cohort of MMA students in August 2019, and exposing them to a few adjustments we’ve made to the program.

New course and colloquia

For 2019 entry, we will offer a new course in Leveraging AI and Deep Learning Tools in Marketing. This course builds on the Colloquia modules offered during 2018-19.  The instructor for this course will be Rotman’s Data Scientist in Residence, and Chief Data Scientist at Rubikloud, Brian Keng.

By introducing this new course students will spend double the time exploring neural networks and deep learning techniques.

The analytics colloquia are a dynamic portion of the curriculum and as such we have introduced new topics for 2019/20. These additions will include Social Network Representation & Modelling and Analytics for Customer Relationship Management, as well as an increased focus on Computer Science and Python. In addition to these new modules, students will cover Ethics in Analytics and Machine Learning, Hadoop and Distributed Data Processing, and Analytics for Fraud Detection.

Further course details will be available on our website in the coming months.

Vector Institute and the Rotman MMA

In fall 2018, the Vector Institute recognized our program as delivering a curriculum that equips its graduates with the skills and competencies sought by the artificial intelligence industry in Canada. Our changes to the program will provide students with even more classroom time to explore how artificial intelligence and machine learning may help to solve managerial challenges in the future.

Our link to the Vector Institute also provides scholarship and networking opportunities for some of our students. Five members of our MMA Class of 2019 were successful in applications to the Vector Institute, and we are pleased that a number of students from our Class of 2020 have also been successful in securing scholarships. Dominique Mielnik (MMA ’19), one of the five Vector award recipients, is featured in an article on our website.  

The world of data-driven decision-making is moving fast, and we are making sure our program ensures our graduates keep pace.

The Master of Management Analytics is designed to give students the advanced data management, analytics and communication skills needed to become an analytics professional.

© Rotman School of ManagementThe Rotman School of Management is accredited by the Association to Advance Collegiate Schools of Business (AASCB)